Saturday, December 7th, 2019

Start strong! Make 2020 your best year yet! Discover freedom, find happiness & change your life

 

Could you do anything if you only knew what truly makes you happy?

Do you want to find your purpose and true calling?

Feeling stressed? Anxious? Overwhelmed or depressed?

Get off the treadmill. Break free of being a salary slave. Make the leap to a more fulfilling career in 2020 and beyond. Career Change 2020: Discover A Job You Want and Live the Life You Love will show you how.
The Career Change 5 Book-Bundle Box Set includes celebrated career change expert Cassandra Gaisford’s  (BCA, Dip. Psych) more popular and successful career-changing books.

Book One: Midlife Career Rescue: The Call For Change, will help you:

  • Strengthen your creative, outside of the square, thinking skills to discover a job you love
  • Flame the embers of inspiration and passion
  • Overcome current stress and symptoms of burnout
  • Master the fear of failure, boost your self-esteem and super-charge the confidence needed to make an inspired change

Book Two: Midlife Career Rescue: What Makes You Happy, will help you:

  • Explore and clarify your passions, interests, life purpose, values, transferable skills, and natural gifts and talents
  • Identify ways to beat any skills gaps
  • Build a strong foundation for career happiness and success by identifying your criteria for job and life satisfaction
  • Have the courage to quit, or fall back in love with a job, you’ve come to hate

Book Three: How To Find Your Passion and Purpose, will show you:

  • Why successful people follow their passion, not their pension
  • How to identify your real priorities
  • How working with passion can cure many modern-day ills – depression, anxiety, overwhelm, and boredom
  • How to discover your signature gifts and talents and confirm your work-related strengths
  • How identifying your PPT will reveal your life purpose and true calling
  • How to follow your bliss to increase profit, peace, and prosperity

Book Four: Midlife Career Rescue: Employ Yourself, will help you discover:

  • How to decide what to do and find an idea that will be successful
  • How to create a passion-driven business and still pay your mortgage
  • How to start a business with zero start-up capital and finance your career
  • How to develop a side-hustle and monetize a hobby or interest you love
  • How to escape the 9-5 drudge, live and work anywhere and join the new rich

Book Five: Stress Less. Love Life More, will show you:

  • How to stop worrying, reduce anxiety, eliminate negative thinking and find happiness
  • Why following your bliss provides stress relief
  • How to tune into your body barometer
  • How to anticipate potential stressful things before they occur
  • Practical methods for managing common and extraordinary stressors
  • How to build life-affirming coping strategies
  • How to rediscover joy and love life again

 

Save Now! 5 books that will change your life—for the price of one.

To grab your copy from Amazon, click here>>getbook.at/CareerChange2020Box

Bonus excerpts from How to Find Your Joy and Purpose and The Little Princess

Don’t Settle…find joy and success in the RIGHT career

Give yourself or someone you love the gift of career nirvana in 2020 and beyond!

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Tuesday, May 21st, 2019

 How To Find Your Passion and Purpose and Heed the Call For Courage

    

The Passion Pack was where one of my most popular books, How to Find Your Passion and Purpose, all started. A simple idea with a powerful message – follow your passion!

How to Find Your Passion and Purpose, a concise guide to making the most of your life, began its journey as a set of 40 cards created to help people live and work with passion.

The vision was simple: a few short, easy to digest tips for time-challenged people who were looking for inspiration and practical strategies to encourage positive change.

From my own experience, I knew that people didn’t need a large wad of words to feel inspired, gain clarity and be stimulated to take action.

In coaching and counseling sessions I’d encourage my clients to ask a question they would like answered. The questions could be specific, such as, ‘How can I make a living from my passion?’ Or vague, for example,  ‘What do I most need to know?’

Then I’d ask them to pick a card at random. Without fail, they were astounded by the card’s potent relevance. Disbelieving eyes widened in astonishment as they read either the quote or the main message they received. Many would say, “These cards are magic.”

Orders flooded in from global recruitment consultancies, primary schools, colleges, universities, not-for-profit organizations, financial institutions, and other multi-national commercial entities. I was asked to speak at conferences around the world about the power of passion. It was amazing to see how popular and successful The Passion Pack became, transcending age, gender, and socio-economic differences.

In this era of information obesity, the need for simple, life-affirming messages is even more important. Which is why I resurrected The Passion Pack and transformed the tips and tools from the wisdom of words on cards to those on pages – both digital and paperback. I’m so excited to soon be releasing an audio version of How to Find Your Passion and Purpose.

 If you are looking for inspiration and practical tips, in short, sweet sound bites, this guide is for you.

Similarly, if you are a grazer, or someone more methodical, this guide will also work for you. Pick a page at random, or work through the steps sequentially. I encourage you to experiment, be open-minded and try new things. I promise you will achieve outstanding results.

Clive, a 62-year-old man who had suffered work-related burnout, did! He initially thought that creating a passion journal, Tip 10 in this guide, was childish—something other stressed executives in his men’s support group would balk at. But once he’d taken up the challenge he told me enthusiastically that, “They loved it!”

These men, and others who have applied this easy and fun manifestations strategy, used their passion journals to visualize, gain clarity, and create their preferred futures. Clive did too. He manifested a very successful purpose-driven coaching business.

Let experience be your guide. Give your brain a well-needed break. Let go of ‘why’, and embrace how you feel, or how you want to feel. Honor the messages from your intuition and follow your path with heart.

Laura, who at one stage seemed rudderless career-wise, did just that. She was guided to Tip 14: Who Inspires You? Following that, her motivation to live and work like those she looked up to sparked a determination to start her own business.  It was that simple.

 

Following your passion is the key to success

The feedback I’ve received over the years has been a validation of my deepest belief that following your passion is the key to success. This, combined with strengthening your creativity and imagineering skills, is one of the most magical, empowering and practical things you can do to manifest your deepest desires.

As I did back in 2015 when I pursued a dream to publish my books on Amazon. Within days of the release of my first book in the Mid-Life Career Rescue series: ‘The Call For Change’ my book became a #1 bestseller on Amazon in the category of Work-Related Health.  The link to the paperback and eBook is here >> 

And four years on, it’s still selling strong and helping thousands of people all around the world.

Book two, Mid-Life Career Rescue series: ‘What Makes You Happy’  was met with similar success. In less than 24 hours of release, it also became a #1 bestseller. The link to the paperback and eBook is here >>

It’s also confirmation of the benefits of working with purpose and the importance I place on helping people feel happy. Your health is everything! Be sure to value it. Now.

 

Finding joy – the path to success

“Aren’t you setting people up for failure?” a disillusioned career coach once challenged me when I told her my focus was not on helping people find any job but finding one that gave them joy. I couldn’t help but wonder if she needed a career change.

Thirty years of cumulative professional experience as a career coach and counselor, helping people work with passion and still pay the bills, answers that question. I’m setting people up for success. I’m not saying it will happen instantly, but if you follow the advice in my books, it will happen. I promise.

I’ve proven repeatedly with the successes I’ve gained for clients that thinking differently and creatively, rationally and practically, while also harnessing the power of intuition, and applying the principles of manifestation, really works. In all my books, but particularly in How to Find Your Passion and Purpose I’ll show you why and how.

A large part of my philosophy and the reason behind my success with clients is my fervent belief that to achieve anything worthy in life you need to follow your passion. And I’m in good company.

As media giant Oprah Winfrey once said, “Passion is energy. Feel the power that comes from focusing on what excites you.”

 

Passion’s paycheque

By discovering your passion you will tap into a huge source of potential energy. Pursuing your passion can be profitable on many levels:

  • When you do what you love, your true talent will reveal itself; passion can’t be faked
  • You’ll be more enthusiastic about your pursuits
  • You’ll have more energy to overcome obstacles.
  • You will be more determined to make things happen
  • You will enjoy your work
  • Your work will become a vehicle for self-expression
  • Passion will give you a competitive edge
  • You’ll enjoy your life

“New Zealander’s aren’t ready for passion,” an international publishing company told me when I first approached them with my book idea. Incredible! Without passion, you don’t have energy, and without energy you have nothing.

I didn’t let their rejection daunt me. Like Peter Jackson did when people balked at his concept for Lord of the Rings, I backed myself. I answered the call for courage—and with it came media interest. The same thing happened years earlier too—”Self-made story an inspiration to others” the headlines read. Check out the article here>>

I was told a similar thing when I was accepted to speak at an international careers conference in San Francisco. “Selling passion to Americans is like selling coal to people in Newcastle,”  I was warned. Yet I spoke to a full capacity crowd.

Let my experience guide you—other people aren’t experts in your life. Act on your own conviction. Let love, desire, and passion, not fear or ambivalence or apathy, or other peoples projections, propel you forward.

Yet worryingly, research suggests that less than 10% of people are following their passion. Perhaps that’s why there is so much unhappiness in the world.

Again this is why I wrote my latest book, How to Find Your Passion and Purpose.

And it’s why passion and purpose are core themes in all my books. And in my life. And why I’m dedicated to helping those who want more passion and purpose too.

 

An inside look at the cover

 

The emphasis on energy is so vital that I decided to create my cover using a Sumi ink painting I created in Maui with Zen Buddhist artist Max Gimblett http://www.maxgimblett.com/.  I had won the Supreme Art Award for another painting and decided to reinvest the money to study Sumi ink painting with Max.

The original color was black, and the painting hangs in my hall, along with three other paintings I created at the time—called The Three Joys.

 

 

The 2000-year-old art form of Japanese brush painting is spiritually rooted in Zen Buddhism. Sumi-e’s earliest practitioners were highly disciplined monks.

I can still recall the energy and power of loading the brush with rich red ink and with ‘all mind, no mind,’ breathing deep from my core, and meeting the page.

It’s been great to receive feedback about the cover from readers. “It’s fabulous. Eye-catching and inspirational’, wrote one person.

“I feel I want to read this book now! The red energy swirl suggests an invitation to enter a journey of discovering one’s passion.”

Of course, not everyone loves the cover. But that is my point. Not everyone will endorse what you feel passionately driven to be or do. Do it anyway. As I did, when I  first created The Passion Pack.

 

31: Fear Of Success. It’s a timely reminder of just how far following my passion has taken me – the shy girl who was once afraid of being seen. The quote is as apt for me as I feel it may be for you:

“Your playing small doesn’t serve the world.”

Don’t waste another day feeling trapped. Don’t be the person who spends a life of regret, or waits until they retire before they follow their passions. Don’t be the person too afraid to make a change for the better, or who wishes they could lead a significant life. Make the change now. Before it’s too late.

Here’s to living with passion and purpose!

 

 

How To Find Your Passion And Purpose: Four Easy Steps to Discover A Job You Want and Live The Life You Love, is available from all good bookstores, including Amazon, in paperback and eBook.

Amazon.com

Amazon.com.gb

Amazon.com.au

 

I’m super excited about the new release of The Little Princess.

It’s a timeless charm which tells the story of a young woman who leaves the safety of fitting in with everyone else, to follow her heart. Be inspired by this journey to transformation and self-acceptance, and self-belief as she learns to overcome the vagaries of adult behavior. Her personal odyssey culminates in a voyage of self-belief, passion, and purpose.

Guess what?! It’s autobiographical and tells the story of how I was criticized and shamed when I first shared my idea for The Passion Pack. Importantly, it shares what I did to overcome obstacles, heed the call for courage and dare to lead.

I’m so thrilled with this early review by a reader in the UK.

“I love everything Cassandra writes, the queen of uplifting inspiration!

This is a little book, the story basically teaches you to have faith in your dreams, stand firm and don’t let others rain on your parade.

We are all searching for purpose and passion, everybody hurts and sometimes we find ourselves on the receiving end of somebody else’s insecurities when they project their anger, jealousy etc onto us.

The old woman who puts the little princess down is really just jealous and stuck in her own life.

The story itself is very short, but there is then a lovey poem to ponder.

Then excerpts from the best bits of Cassandra’s book “Finding your purpose and passion”.. .so you get two little books in one really. Very uplifting and inspiring.”

 

Grab Your Copy of The Little Princess. Available Now! 

To purchase on Amazon>> 

getbook.at/TheLittlePrincess

 

To purchase on Apple, Barnes, and Noble, Kobo and other online stores>>

https://books2read.com/u/b5709p

 

ORDER THE EBOOK TODAY, EMAIL YOUR RECEIPT, AND RECEIVE YOUR BONUS GIFT—THE AUDIBLE VERSION FREE!

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Sunday, January 17th, 2016

To fulfil your potential you have to step out of the comfort zone

shoot for the stars by Kimberly Gordon ReelandWhilst it’s commonly stated that we should do what comes naturally, this may not be the best advice!

To fulfil your potential you have to step out of the comfort zone of doing what you do well and embrace the uncertain world of trying something new.

In doing this you’ll have the satisfaction of knowing whether you swim on a new current of fulfilment and success – something others refer to as ‘flow”.

Just as Jilly did, the wonderful lady in her 70’s who has become a photographer, and whose story I shared in Mid-Life Career Rescue: (What Make You Happy).

Listening to Jilly’s stories of reinvention, it’s clear to me that variety, learning and new challenges are some of her most important values. “‘I’ve always followed my dream – I wasn’t a mid-lifer who found what I wanted to do. I always took chances and jumped in with both feet!” She said. 

Read her inspiring story in Mid-Life Career Rescue: (What Make You Happy), or check out her website – her work is really, really special. Her natural affinity for dogs, and the skills she’s developed with the camera, creates something truly magical. She has now had several exhibitions with two more coming up next year. Also she has been invited to join Getty Images.

 

 

But what if you  don’t swim? What if you sink? At least you’ll have the satisfaction of knowing you tried, and the great fortune of implementing your lessons learned in your next attempt!

 

Refresh Your Life With Change

Sticking with what you do well can be the worst thing to do if you want to live a meaningful life. To develop new skills, new ways of being to become someone other than who you believe yourself to be takes a willingness to change.

As astrologer Sarah Varcas shares, “It takes courage and fortitude, a willingness to be a new-born again, discovering life from scratch, adopting a new perspective and fresh guidelines. Of course we can take our strengths and abilities with us on the journey. They’ll come in more than handy! But to see them as the be-all and end-all, the extent of our ‘tool kit’, is to live a half-baked life in the shadow of who we could actually be if we allowed ourselves to grow.”

Here’s a few questions to ponder, the answers may prove liberating:

  • What would you be willing to try if you were 10 times bolder?
  • What would you try if you knew success was guaranteed?
  • How could trying out new ways of being or working enrich your life?

 

Finding My Passion and Purpose

I put into motion my own advice late last year and published my first two books in the Mid-Life Career Rescue series on Amazon. What fun! I don’t know why I didn’t do it sooner.

Since embarking on change I’ve published a book a month and recently penned my third book: How To Find Your Passion And Purpose: Four Easy Steps to Discover A Job You Want and Live The Life You Love, is more of guide, than a book – a nice short, easy to implement tool kit to help you live and work with passion and purpose.

The Amazon details and link are here: http://amzn.to/1W0IreR

A new thing I did for the first time was creating my own cover – using my own art work too. The feedback I’ve received about both the book and the cover has enriched my life in ways I couldn’t have perceived. I gain from the satisfaction and fulfilment of being fully autonomous in all aspects of publishing and gaining from the immediacy and intimacy of the feedback from readers.

“Simply delightful, witty quick read, packed with excellent information. I’m actually believing now, I could change my career after 18 years!” Wrote one Amazon reviewer.

“I feel I want to read this book now! The red energy swirl suggests an invitation to enter a journey of discovering ones passion,” shared another person when she first saw the cover.

Of course, sometimes when you try new things, even successful new things you can attract criticism. I did when I wrote my second book. A reviewer said,  “I loved the inspiration, content, and message. There book rambles a lot though.”

Ok, I thought. I won’t ramble in my next book – I’ll be more concise!

How To Find Your Passion And Purpose: Four Easy Steps to Discover A Job You Want and Live The Life You Love is available through Amazon at the special introductory price of $.99 for a limited time. http://amzn.to/1W0IreR

 

P.S. Sometimes losing is actually winning. As Bruce H. Lipton, Ph.D wrote in the Biology Of Belief, “I sincerely want to thank the New York publishers who turned down the book proposal. Without you, I was able to create my own book – just as I wanted to do.”

 

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Wednesday, December 2nd, 2015

Why I Wrote Mid-Life Career Rescue – the rise of the older worker

AA030453Why I Wrote Mid-Life Career Rescue 

Someone once asked me, “What was the catalyst for writing your book?” In part, it was my experience as a psychologist and career counsellor, and the  experiences of my clients. Like, those who were made redundant after 40-years of loyal service, and offered only 2 hours of support to help them rebuild their shattered lives.

Or the lady in her 50’s who told me, “My boss has offered me one hour of career counselling. She said, ‘If you can’t work it all out in that time, you’re more useless than I thought.’  Really? How could someone say that to another person? My client was so traumatised, so demoralised, so depressed, she’d lost all her self-esteem. “What say we do the skills exercises,” she said to me, ” and we find out my boss is right, I don’t have any talent.”

And, I’ll never forget my first client, who told me, all he wanted to do was die. I realised then that a career coach and career counsellor doesn’t just help people find a job, or minimise workplace stress, they help people reclaim themselves, their soul, their lives. They help people take control back and reclaim their power.

But the ‘why’ which motivated me to write was also the emails I received from people who read my newspaper columns in the New Zealand Herald and The Dominion Post, and the depth of their hopelessness and despair. Despair that stretched beyond them, affecting those who loved them. Many of them couldn’t afford to see me, or anyone else, professionally to get the help they so desperately needed.

Like the lady who emailed me, “No one will employ my husband because he was 55 and had been in the same job for 25 years until he was made redundant. He keeps being told that he has no skills employers would want.”

Career Rescue

It broke my heart every time I had to reply to emails like this with, “I’m sorry we are not taking new clients at this time.” Because I knew from experience it didn’t have to be that way. I knew what he needed to learn was how to find his passion and clarify what gave him a sense of meaning and purpose, and how to sell his age and experience as an asset.

It was the experience of this man and many others like him that resulted in my decision to write my first book Happy at Work for Mid-Lifers. And it was the success and the feedback from those that read it that that led me to release a revised and updated version as Mid-Life Career Rescue.

As a recruitment consultant, I’ve seen first-hand how employers and recruiters can be ageist when it comes to hiring decisions. In the search for employment, it’s not uncommon for mid-lifers to make over 500 unsuccessful job applications.

“It’s particularly hard being an unemployed, single  female in your late fifties, says Helen Walmsley-Johnson, a self-styled protesting middle-aged woman and the author of a new book, The Invisible Woman. ” I didn’t realise I had hit middle-age until until my wheels started to spin in the quagmire of ageism. What happens is your options narrow. If you say, ‘I’m a 60-year-old woman’ people can’t see you in front of them. Something pops into their head, which is how they envisage a 60-year-old woman. And that’s not how we are now – it’s now how I am.”

As a coach I’ve helped people overcome ageism and either get hired, or employ themselves.

But once again, I’m aware that not everyone can afford to see a professional coach. So I thought a book would be a more affordable, accessible option.

The Rise Of The Older Worker

Your life expectancy is on the rise, so if you don’t like your job at 50, change it. You don’t have to prove yourself or impress others, you’re freer now, than at any other time in your life, to be your true SELF.

Yet, so many people put self-imposed limits on what they believe is possible at their age. Even non mid-lifers do that! “Don’t you do what you love when you retire,” one 28 year-old once said to me! “I’m too old to change, “ said another man in his early thirties. I’ve helped people successfully challenge those limits.

And there’s plenty of examples, if you look for them, of golden-oldies living and working with passion. Like Artist Jacqueline Fahey, who is just about to turn 86. She says this time in her life is friendlier to being creative than the years when she was being a wife and mother.

“I don’t have to prove myself any more,” she says. ‘There are plenty of people who disapprove of my painting, writing and what I hold forth about. I don’t like or dislike it; I just don’t care.”

When one of my clients, Marion, realised that unless she made some positive changes in her life now, people would not remember her as she wanted, she refound her appetite for life.

 “I don’t want people to say ‘she was a nice lady who played it safe.’ I want to be scandalous! I want my kids to say, ‘what’s mum up to now?’” she laughed.

Marion gave up the security of her teaching career in The States, moved to New Zealand and purchased her own beauty therapy business. Lonely, following the death of her husband 15 years earlier, she also plucked up the courage to date again. “I’m using my new experiences to show older woman that they can love and live again and I’m pampering them in the process!”

Viva la Mid-Life Revolution!

As a career coach and counsellor helping mid-lifers reclaim their lives after redundancy, rebuild self-esteem after workplace bullying, and bounce back from the depression that staying in the wrong job can create, I felt strongly that people needed both practical and inspirational ways to reclaim their lives.

I also believe that people need fewer check boxes and career assessment inventories and more creative, out-of-the box thinking to help them succeed. My views resonated with many – and I was interviewed on television and on the radio about this very thing. You can check these out on my media page here >>

I have also presented my unique Passion Driven Model of career design at conferences around the world. I’m not saying these things to boast – but to reassure you that, if you purchase Mid-Life Career Rescue from Amazon, or download Happy At Work For Mid-Lifers from my website, you’re in safe hands.

When I attended an international symposium of career practitioners in Venice, Italy, we were warned of the crisis an ageing workforce presented and were told that the greatest skill career coaches needed was – wait for it…

to help people have an imagination!

As an artist and creative soul myself, that was like candy to a child. And since then, I’ve proven over and over again, with the successes I’ve gained for clients that thinking differently and creatively, as well as rationally, while also harnessing the power of intuition, and applying the principles of manifestation, really works. In my books I’ll show you why and how.

A large part of my philosophy, and the reason behind my success in my own life and with clients, is my fervent belief that to achieve anything worthy in life you need to follow your passion. And I’m in good company.

As Oprah Winfrey said, “Passion is energy. Feel the power that comes from focusing on what excites you.” Without passion, you don’t have energy, and without energy you have nothing. You have to let desire, not fear, propel you forward. Yet worryingly, research suggests that less than 10% of people are following their passion. Perhaps that is why there is so much unhappiness at work.

Setting You Up For Success

“Aren’t you setting people up for failure?” a disillusioned career coach once challenged me when I told her my focus was not on helping people find any job, but finding one that gave them joy. I couldn’t help but wonder if she needed a career change.

Twenty-five years cumulative professional experience as a career coach and counsellor, helping people work with passion and still pay the bills, answers that question. I’m setting people up for success. I’m not saying it will happen instantly, but if you follow the advice in Mid-Life Career Rescue or Happy at Work For Mid-Lifers, it will happen. I promise.

Your Life Is Waiting

“I’ve spent 40 years looking out of the window wishing I was somewhere else,” one of my clients told me. That’s not only depressing but also such a huge waste of talent and precious time. Life’s too short to spend days, weeks and years in a job that robs you of energy, zest and enthusiasm.

We spend over 3,000 hours a year at work, and when we’re not at work we’re thinking about it. Work-related issues are major sources of stress and career unhappiness. Left unresolved they can spill over into other areas of your life, infecting your relationships with colleagues, family and loved ones.

Don’t waste another day feeling trapped. Don’t be the person who spends a life of regret, or waits until they retire before they follow their passions. Don’t be the person too afraid to make a change for the better, or who wishes they could lead a significant life. Make the change now. Before it’s too late.

Your story can be like Mandy’s, who in her 50’s, after reading my first book Happy at Work for Mid-lifers  wrote to me and told me how the book had changed her life:

“To be honest, I couldn’t put the book down – it was as though Cassandra had got inside my head and written it specifically for me! It helped me process the what/where questions I was asking myself and discussed all the aspects that had been tumbling around in my head like a washing machine for many months.  It helped me process my thoughts, clarify my thinking, formulate a real plan and prepare myself for my new life.”

And what a new life it was. Mandy packed up her old life as a disillusioned consultant and unhappy wife in New Zealand and moved to outback Australia after successfully applying for a new role. She landed a three-year contract as an Infrastructure and Assets Manager, overseeing the construction of the Art Centre and new houses, as well as the commercialisation of the airport and the development of major roads.

“I wanted a new adventure and I’ve found one!” she wrote to me. “I’m excited and terrified.” Others saw Mandy as an inspiration, paving the way for other mid-lifers to make courageous life and career changes.

My clients, and readers like Mandy, tell me they value the fact that my advice is gained from both my personal and professional experiences and is both practical and inspirational.

Keith was 55 when his position was made redundant after 38 years of loyal service. “The biggest thing I am dealing with is a hit to my self-worth,” he wrote to me.

“I am a proponent of the law of attraction and have proved this law many times but that does not stop me having serious doubts about my ability to pull above the ‘mind chatter.’ Your book is a great resource for boosting my energy and confidence.

“Honestly, your book is a treasure. I have found it very useful in terms of the information provided and tools available for self-awareness and future planning.  This is an awesome book and one I would recommend to anyone looking to change their career, not just mid-lifers.

“I feel energised every time I pick it up and I go back and re-read sections I have already read. I thank you for your foresight in writing this book and the energy and enthusiasm you pass on through the book.” (put feedback link into the web page for this book)

Reach For Your Dreams

Passion, happiness, joy, fulfilment, love – call it what you will but my deepest desire is that this book encourages you to reach for your dreams, to never settle, to believe in the highest aspirations you have for yourself. You have so many gifts, so many talents that the world so desperately needs. We need people like you who care about what they do, who want to live and work with passion and purpose.

 

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Tuesday, November 24th, 2015

Don’t stress: how to conquer the 21st-century evil

stress lessWork-related stress is one of many modern-day evils. Rather than rage an all out assault, in one foul swoop, job over-load makes a far more insidious, stealthier attack.

Little warning signs, like rising irritability, tiredness, and a faint sense that all is not well, are often ignored. Pushed to one side, rated as insignificant, many people mistakenly believe stress can be pushed to one side – something that can wait. Until it’s too late.

“It’s a busy time of year,” you may say. “I’ll take a break over the holidays.” Or you may convince yourself that once you get your current project finished you’ll get some rest.”

You continue to burn the candle at both ever-diminishing-ends, drinking endless cups of coffee to stay awake, or drowning in alcohol to help your over-active mind escape.

Your boss wants more productivity from you.

More. More. More.

Like Mathew’s company – a leading NZ financial institution. Despite their escalating profits they’ve cut back his bonuses. He has to work harder to earn back what he’s lost.

But, worse – they’ve cut back on employees too. Mathew’s so overloaded he’s beyond stressed. Relentless deadlines, sky-rocketing unachievable targets, and insatiable demands led to a heart-attack.

“They need me. We’re short-staffed at work,” he tells me, as he returns to work. Prematurely.

When is enough, enough?

“The world continues to allow evil because it isn’t angry enough”, author Bede Jarrett, once said. Passionate anger, constructively used, can become the fuel that drives you to embark on transformational, liberating change.

 

What are the 21st century evils?

Let’s start here (I know there are more) – greed and fear and narcissism.

Greed of the corporations who want more, more, more. For less, less, less.

I know there are good employers out there. But I know the opposite is also true. I hear the war stories every day in my work as a career counsellor and psychologist. The worst employers inflict fear on employees in myriad of ways.

Maybe you haven’t been told you’re expendable in so many words, but the inference is there. “If you don’t like it, you can leave,” one woman was recently told, when she tried to challenge bullying behaviour. “Get on with it, or we’ll reduce your hours and you can go and stock shelves.”

Really? Is this how people treat each other. No wonder recent workplace surveys report over  83% of the workforce is disengaged.

The narcissistic employer only cares about one person, one goal, one world view. Theirs. Do you have a narcissistic boss – check out this article >>  I’ve had many!

Dis-empowered, fearful employees worry that if they push back and say, “This job needs two people,” or if they try to work less hours, in order to hopefully achieve more, they’ll get over-looked in the next promotion round, or marked down as under-performing in their performance reviews. Worse, they worry they’ll be sacked.

No money, no life. Right?

“We know the people who will do well here,” a former manager once said to me on my first day at work. “They’re here at night, and they’re here in the weekends.”

No one dared question this mentality. Certainly not me, then a recent graduate, and single-mother with a mortgage to feed. I watched colleagues fall like flies. Heart-attacks, anxiety attacks, depression. Succumbing to the consequences of work-place stress. Many lost their battle with the booze. Some lost their marriages. When I developed shingles, and was warned that I might go blind, I knew this wasn’t my best life. This wasn’t any life. Not one worth living.

Power up for health

As Viktor Frankl, concentration camp survivor, psychiatrist and author, once said, find meaning in your situation. What are you learning? To stand up for yourself? To value your health? To value your relationships? To value YOUR LIFE?

If Viktor can find meaning witnessing the truly evil behaviour of Hitler’s mindless followers, and suffering at the hands of the German’s hostilities in the concentration camps of Theresienstadt, Auschwitz, and Dachau, you can find meaning in your workplace evil.

 

Heed the early warning signs

Think traffic lights. Green, yellow, red. Green – all’s going well, things are flowing. You’re in the passion and well-being zone.

Yellow, things are getting a little congested, your natural zest is slowing. It’s time to take your foot off the brake. It’s definitely not time to accelerate your pace, or take a chance and risk running a red.

Red! You ran the stop sign. What on earth were you thinking? Someone’s going to pay – that someone is you. If you’re ‘lucky’ you might get let off with a warning. If your luck’s out – bad. You’re dead. Physically or mentally. Whether it’s a heart attack, or a nervous breakdown – it’s a long journey back.

Like Clive who burnt out so badly one morning he just couldn’t get up. “I couldn’t speak, I couldn’t walk, I couldn’t function at all. It took three years…and only now can I say, “I’m back.”

At 55 he’s reinventing his career. And yes, he’s found meaning and purpose from his own suffering. To help others live significant lives – devoid of stress.

“I’ve been to too many funerals, and heard to many pre-death confessions, where people have told me, “My life has been one of regret…I wish I had….”

So Clive, is taking his life back. Reinventing his career, his life. Living and working with passion and purpose – and balance! He’s training to be a life coach and working as an EAP counsellor. He couldn’t be happier – and healthier.

 

You’re human. You have limits. Your life matters.

Biologically we’re incapable of sustaining prolonged levels of stress, no matter how great our will.  If you don’t address your stress, your body’s adaptive resources can become exhausted – making you sick.

Thankfully there are simple but powerful strategies at hand to help you avoid too much ‘bad’ stress, so you don’t become ill, anxious or depressed during the change process.

And who knows, maybe once you have your stress levels back in check, or have found ways to proactively remove the sources of stress in either your work or private life, you may end up falling back in love with a job that you’d come to hate.

 

What can you do right now?

You have three choices:

  1. Know what you can change – and change it
  2. Accept what you can’t – and live with it
  3. Leave. Leave a situation that is creating harm.

 

Peter hated his job so much he quit, with no job to go to. You may not have that luxury. You may not be that impulsive.

Perhaps quitting, will take time. But whatever you do, take action. Don’t remain passive. Do not be a victim. Plan your escape. Put more energy into finding your next job, your next best-fit career, than you do your current work.

Get excited!

New is exciting

New is unexpected

New is that moment of stunned silence when you first see it

New is intuitive-know-how that makes everything effortless

New is the joy that you may never have experienced

New says, choose me

And new never cares what other people think

New is the changing you – the new job, the new career, the new way of working and living that now waits

Of course, making the right move, does take some planning.

Get real about what’s important

“I used to be the sort of person who usually put her head down and worked towards a goal and if I worked hard enough and aimed for my goal, then success would follow. And for the first time my life plan wasn’t working out,” said Juliet de Baubigny, a powerful venture capitalist in Silicon Valley. Her entrepreneurial genius, is said to have contributed to the transformation of companies such as Google and Amazon.

Several years ago her marriage ended in a bitter divorce, her young son was diagnosed with Type I diabetes, and she ended up in the ICU with bilateral pneumonia, all within six months. “It makes you question faith and humanity, “she said. “So I thought, how do I redirect this?”

Juliet – heeded the call for change – embarked on a quest of discovery.

“I consulted every shaman, every psychic, every priest to learn about what was really important to me what my value system was.” The result? “The things that matter most in life are health, family and doing what you love.

Juliet’s imparts her wisdom to her children, “Do what you love, work hard, tell the truth and be kind.”

If only more kindness prevailed at work. Just think what a better place the world would be.

I’ve said it once, but I’ll say it again. Do not, under any circumstances stay in a job that is making you physically ill. Perhaps, your mindset needs to change. Perhaps it’s the job. But whatever the cause, take action now to find the cure. Conquering this escalating modern day evil is so critical that I devoted a whole chapter to it in my new book, Mid-Life Career Rescue. And readers agree. As one reviewer wrote:

“An important book for anyone in a job that is making them physically ill

Cassandra Gaisford’s book, Mid-Life Career Rescue, puts passion first, exactly where it should be! She gently nudges us out of complacency by reminding us our career doesn’t have to be life-draining if we are willing to take time figuring out what we want and the skills we have to actually do it. And then brilliantly she provides all the action steps we need to make a move by asking simple, yet powerful questions to help us find the answers already there inside of ourselves.

I definitely recommend reading the chapter on stress in her book. I wish I had the valuable information she laid out 15 years ago when I went through a ‘brown out’,” one step before complete ‘burn out.’ If I knew what physical signs to look for I would have left that job way earlier than I did. Unfortunately for me I learned the hard way what a stressful job situation can do to you both mentally and physically, but you don’t have to. Instead, you just need to read Mid-life Rescue, and follow the advice of Ms. Gaisford.”

Learn the easy way

Work-related stress may be one of many modern-day evils; but it’s one you can wage-war on. Take your power-back. Proactively identify workplace stressors and seek to eliminate or minimise their impact.

The best weapon in your armoury? Love. Work with passion – do what you love, and love yourself enough to maintain the balance. Love your job, love your health, love your relationships. Love your friends. Love your family. You can have it all – sometimes doing less, really does give you more.

 

So my friend, tell me, “How will you reclaim your one precious life?”

 

I’ll leave you with these wise words from Rumi,

“This being human is a guest house. Every morning a new arrival. A joy, a depression, a meanness, some momentary awareness comes as an unexpected visitor. Welcome and entertain them all. Even if they are a crowd of sorrows, who violently sweep your house empty of its furniture, still, treat each guest honorably. He may be clearing you out for some new delight. The dark thought, the shame, the malice, meet them at the door laughing, and invites them in. Be grateful for whoever comes, because each has been sent as a guide from beyond.”

 

 

Career expert Cassandra Gaisford, is the author of the Amazon #1 best-selling book, Mid-Life Career Rescue: How to confidently leave a job you hate, and start living a life you love, before it’s too late.

Visit www.worklifesolutions.co.nz and get her free eBook, “Find Your Passion.”

 

P.S. Perhaps, the solution to workplace stress is to employ yourself. If you’re a mid-lifer wanting to explore this as an option, my good friend Brian Jones, has written an excellent book – called “Over 50? Start Your Business! Build Wealth. Control Your Destiny. Leave a Legacy.” It’s on special currently –  only $0.99 on Amazon. What are you waiting for?

 

 

 

 

 

 

 

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Sunday, November 15th, 2015

Do you hate Monday’s? 3 ways simple ways to change careers

Do you hate Monday’s?

So many people dread Mondays…hopefully not you! I read recently that there are more fatal heart attacks on Monday at 9am, than at any other time of the week. A shocking, but not surprising statistic. When you hate your job you’re health is the first to suffer.

According to Dr. Larry Dossey, a Texan physician, deeply rooted in the both the scientific and spiritual worlds, ‘the best predictor for a first heart attack is not any of the major risk factors (high blood pressure, high cholesterol, smoking, and diabetes mellitus), but rather job dissatisfaction!”

Dr Dossey’s view is that our thoughts and feelings about the loathing, dread or challenge of our work can create a heart attack. How? According to leading psychopharmacologist Candace Pert, thoughts and emotions create a chain of toxic chemical reactions in the body.

So it makes sense, if you want the opposite to be true – a healthy body, mind and spirit – you’ve got to be happy at work.

I was so miserable at work once, it took all my positivity to get through the day. Here’s a couple of things that helped me while I tried to find another way to make a living. You’ll notice, sitting around whining to others isn’t one of them!

  1. Look for the silver linings that can help you transform a crisis into an opportunity. What’s the gift of being unhappy at work. Chances are your career dis-satisfaction is the call for change!
  2. Happiness isn’t something that just happens – it’s something we actively participate in creating. There’s no better place to start than training your mind, and shaping your attitude.Even when life turns to lumpy custard find something to be grateful for.
  3. Take control – feeling helpless, accepting the unacceptable, and procrastinating about taking action can lead to feelings of depression, hopelessness and quickly erode your confidence. Taking action will quickly help to get rid of the job blues. What can you do today to take control? Downloading my new book and working through my roadmap to success might be one of them!

If you, or anyone you know, could do with a career rescue, or you just want to make some new intentions for 2016, my new book Mid-Life Career Rescue is on sale at Amazon today at the special price of $0.99. Unhappiness at work does not discriminate for age! The book is not just for mid-lifers but people in their 20’s, 30s and 40s too.

It’s currently ranked #1 in Hot New Releases!

Here is the link to the book http://www.amazon.com/dp/B017L7G3B4, please help me to keep it growing, by downloading and leaving a review. The review can be one simply sentence, and hopefully you’ll mark it 5 stars!

Thank you!

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Monday, November 2nd, 2015

It’s time to think about what you want your work-life to look like next year

It’s that time of year again…

It’s time to think about what you want your work-life to look like next year.

If you’re ready to make a change, but only wish you knew what it was, I have something that will help.

If you’re feeling too overwhelmed and stressed out to even think about a move to happier work, I’ve got a cure too. If you need a bit of inspiration, you can get it for free and start blazing your own trail to career nirvana.

Or, if you need all the above and more…read on!

Need a career rescue in 2016? Or know someone that does? Click the following link to be the first to be in the know to download my new book, Mid-Life Career Rescue, when it launches for free on Kindle https://worklifesolutions.leadpages.co/free-book-mid-life-career-rescue/

Remember sharing really is caring. Share this newsletter and the post above on your social media pages and with family and friends who may benefit from a career rescue. They’ll thank you for it. And I’ll be grateful for your help too.

Mid-lifeCareerRescue

“To be honest, I couldn’t put the book down – it was as though Cassandra had got inside my head and written it specifically for me! It helped me process the what/where questions I was asking myself and discussed all the aspects that had been tumbling around in my head like a washing machine for many months.  It helped me process my thoughts, clarify my thinking, formulate a real plan and prepare myself for my new life.” ~ Mandy.

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Monday, November 2nd, 2015

Down Load My Free book: Mid-Life Career Rescue

Mid-life Career Rescue_v7Need a career rescue in 2016? Or do you know someone who does? Click here and be in the know during the free promo.

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Saturday, September 26th, 2015

Mid-life career rescue – are you ready to answer the call for change?

Mid-life Career Rescue_v7Excited – have just sent off the first round of edits for a double proof, for Mid-Life Career Rescue. Dare I say:

THIS BOOK IS POWERFUL

This book is powerful. I know it is. The life I have created using this awareness is amazing. The strategies are ones I’ve used successfully professionally with clients and personally myself during numerous reinventions – some self-determined, others forced upon me.

I stand by every one of the strategies you will learn here, not just because they are grounded strong theoretical principals, but because I have used them to create successful turnaround, after successful turnaround in nearly every area of my life.

This book is the culmination of all that I have experienced and all that I have learned, applied and successfully taught others for over two decades. I don’t practice what I preach; I preach what I have practised – because it gets results.

One thing I know for sure, is you’re too important to stay in a job you hate. You have treasures buried within you—extraordinary treasures—and so do I, and so do others. And bringing those treasures to the light takes faith and focus and courage and effort. It takes a willingness to answer the call for change, and people to help and support you along the way.

My clients and readers tell me they value the fact that my advice is gained from my personal and professional experiences and is both practical and inspirational.

Like Keith aged 55 whose position was made redundant after 38 years of loyal service:

“The biggest thing I am dealing with is a hit to my self worth.  I am a proponent of the law of attraction and have proved this law many times but that does not stop me having serious doubts about my ability to pull above the “mind chatter”.  Your book is a great resource for boosting my energy and confidence.  Honestly, your book is a treasure. I have it very useful in terms of information provided and tools available for self awareness and future planning.  This is an awesome book and one I would recommend to anyone looking to change their career, not just mid-lifers.  I feel energised every time I pick it up and I go back and re-read sections I have already read. I thank you for your foresight in writing this book and the energy and enthusiasm you pass on through the book.”

I feel blessed to have been able to help Keith, and many others like him.

APPLICATIONS NOW OPEN TO JOIN THE CAREER RESCUE LAUNCH TEAM.

Would you like to help me ensure this Mid-Life Career Rescue reaches a wider audience? Leave a comment below or private message me, and let me know why you’re interested in supporting this project.

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Wednesday, September 23rd, 2015

Mid-life Career Rescue: how to avoid a crisis

Mid-life Career Rescue_v7On my way to the herb garden this morning to meditate, I thought to myself, in a week I’ll be 50. A question then rose in my mind, “what do the ‘experts’ say about turning 50, and of mid-life?”

The word, ‘crisis’ appeared.

Only, despite a lot of research into the phenomenon of a mid-life crisis, I didn’t feel in a crisis at all. “50 and fabulous,” I said to myself determined not to approach my next decade with anything other than joy and optimism.

“We are really advocates of just getting as happy as you can be-which takes care of everything. Even if you do not have reason to be happy – make it up. Fantasize it. Make a decision that you are going to be happy one way or another-no matter what. I am going to be happy. I am going to be happy. I’m going to be happy.” – Abraham

 

No dress rehearsal

Yet Carl Jung’s views that a sense of crisis occurs due to the finality of life, also resonate. Especially as I grow older and experience the increasing losses of friends and family close to me – many of whom have left this earth far too prematurely.  Friends and family – my own and others – who in their 20’s, 40’s, 50’s, 60’s and older have died. Death has no official end of year – a reminder not to leave the things you really want to do until it’s too late.

Perhaps I had my mid-life crisis in my 30’s – something I’ll share with you at the end of this post. Given that the official retirement age in New Zealand is 65, that would have made me mid-life in my career. Assuming I plan to retire that is. Dame Judy Dench, has banned the word ‘retirement’ from her vocabulary.

“You retire, you expire, “ said one inspiring man in his 80’s who continues to work and live with passion. “I tried retiring three times, in fact. And it bored me,” he said.

It’s mindset shift, say some.

 

A mindset shift?

Not everyone agrees. For some the mid-life years are filled with fear and trepidation. For others a gnawing sense they have not lived the life they aspired to live.

Many men go through a phase when they take a hard look at the life they’re living. They think they could be happier, and if they need to make a big change, they feel the urge to do it soon. These thoughts can trigger a midlife crisis,” says Dr. Eric Metcalf.

A true midlife crisis usually involves changing your entire life in a hurry,” says Calvin Colarusso, MD, a clinical professor of psychiatry at the University of California San Diego

Whether you change in a flurry or take your time to get it right, redundancy, lack of security, escalating costs, mean many will have to continue reinventing their careers – working into mid-life and beyond.

Add to this statistics which are staggeringly predictable year after year with the barometer pointing to the fact that over half the working population hate their jobs. Anxiety, depression, health deterioration, substance abuse, relationship melt-downs…the list goes horrifyingly on.

 

Unconscious career choices

Yet it doesn’t have to be this way. Many mid-lifers have never sat down and thought consciously about their career choices. They often say they, “just fell into it.”

Others made their choices based on other people’s expectations. Hannah said she chose nursing to get away from her family. John, a dissatisfied lawyer, said he chose law because his father was a lawyer. Mary, an unhappy accountant, chose her career because she was good with numbers.

Alex chose a career in the IT industry because that was where all the jobs were. He hates it. “Every day I go to work, grit my teeth and bear it,” he says.

Perhaps you can relate to some of these stories. Maybe you have ones of your own. Whatever the reason for your unhappiness, rest assured, where there’s a problem there is a cure.

“Mid-life is a crucial point in the life cycle. Childhood, the warrior and power decades are past. Mid-life is an invitation to resolve the complexes not yet made conscious and move forward into the so happy years of creativity and health, of full abundance,” says my good friend and artist, Max Gimblett, now in his 80’s, in the foreword to my first book, Happy at Work for Mid-lifers.

Guides are necessary throughout mid-life, this book is a guide. Teachers to face and touch are guides. Mid-life will not be rushed. Everybody experiences mid-life. It is a sacred journey, a sacred path, the Way,” he wrote, then went on to say, “I urge you to utilise this book as an inspirational tool and carry it as a treasure. Persevere with your mid-life, bring into consciousness your childhood dreams, as they will become your living realities.

I love the sentiments he expressed. The hope and optimism and faith that I also share, that our dreams can become our living realities.

 

Making a living doing something you love

Nick Williams, Author of The Work We Were Born to Do: Find the Work You Love, Love the Work You Do, agrees. I had the privilege of interviewing and photographing him when I was in London for an article I wrote for The New Zealand Herald. Later he was good enough to write a review for my book.

“Too few of us have been bought up to believe that it is possible to make our living doing something we love, that lights our hearts up and stirs our passions. This I call the work we were born to do and is our true work. To find your true work is a great blessing, one of life’s greatest blessings I believe. And to be paid for your work rather than work for pay it one of life’s great joys.

More and more people today, either through choice or necessity, are looking for new and more fulfilling ways of working and earning their livings. Old ways are breaking down. Today, sacrificing your deeper passions for the security of a pay-check is no guarantee of security. Following your heart and deeper self is the new security. Your heart is the well-spring of possibility and opportunity that will never run dry.

In this book, Cassandra helps you find your work, inspiring you to consider new possibilities, gently guiding you beyond limiting thinking, and helping you find your own true self and authentic work.”

 

Mid-life Career Rescue

Book_v9My first book was such a success that it’s now out of print. Encouraged by people who keep asking for a copy I’m working on a revised version to be called, Mid-life Rescue: How to confidently leave a job you hate, and start living a life you love, before it’s too late.

Right now I’m in revision mode. It’s great to meet my old friend again and to remind myself why I wrote the book in the first place.

Remember the career crisis I told you I had in my 30’s? You’ll soon see the significance of the book cover design!

People often ask me, ‘what made you become a career counsellor and life coach?’

I remember, in my 30’s, being so unhappy in one of my jobs that I developed shingles – a painful virus affecting the central nervous system. I felt trapped and unable to leave.

My confidence and self-belief had eroded miserably and even when I was offered career counselling I couldn’t see any options.

My career counsellor asked me to draw a picture and I drew a grey bird in a black cage. I told my career counsellor, “I feel like a caged bird. The door is open, but she has forgotten how to fly.” She cried and I sat there still feeling hopeless.

Eventually she helped me rebuild my confidence and strengthen my awareness of my strengths and my skills. Importantly she helped me to dream.

I realised I wanted more from my life and my work than to go to work, grit my teeth and bare it. Getting a new job didn’t happen overnight but it did happen.

The work the career counsellor did with me was so important, so vital – saving me from despair and leading me not just to finding a job I loved, but creating one which gave me a sense of purpose.

She literally gave me my life back – and now happily, I can serve others in this way too, as an author, qualified holistic psychologist, career counsellor, life and career coach, and a trainer of other coaches who also aspire to make a difference in other people’s lives.

My hope is that Mid-life Career Rescue will continue to inspire others to have the courage and conviction to believe that happiness at work is something anyone can pursue – whatever their age and stage in life.

As one mid-lifer who’d read the first book said, “Your booked changed my life!”

 

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